General info
Creative + Design + Production
New York City, NY / www.heyedwin.com
New York City, NY / www.heyedwin.com
Edwin Torres — Over 20 years in the graphic design advertising communications field. Well-versed in Adobe Creative Suite, following concept through to production. A creative team player and confident in solo-mode, adept at initiating projects and expanding limitations while maintaining creative strategy and direction.
Experience
Freelance Graphic Design
WSL STRATEGIC RETAIL
Graphic Design for Retail Strategy Consulting Firm; Print Collateral, Powerpoint Presentation Decks, Social Media/Email banners
Graphic Designer
PARAMOUNT NETWORK/VIACOM
Print Design and Powerpoint for off-air graphics; production, mechanicals, print collateral, online ads, banners, promotion, upfront presentations.
Clients: In-House television programs
Clients: In-House television programs
Associate Creative Director, Senior Designer
OPPERMAN WEISS
Art direction, design, production for print, editorial, advertising, branding, promotion and collateral materials. Clients: Chobani, Tullamore Dew, Dewars, Bacardi, Drambuie, La Colombe, Jaggermeister
Print Associate Creative Director
OXYGEN NETWORK/NBC
Supervising print & broadcast designers, on-air and print promotion graphics, photo shoots, logos, production, Powerpoint, upfront presentations.
Clients: In-House television programs
Clients: In-House television programs
Creative Director
WILLIAM MORRIS ENDEAVOR
Creative direction, graphics, concept, production, editorial & broadcast assignments, photo shoots.
Client: Revlon
Client: Revlon
Creative Director/Sr. Art Director
MOMENTUM WORLDWIDE
Creative direction, production for campaigns, branding systems, editorial & promotion materials, interactive media. Clients: Revlon, Coca Cola, Verizon, Martini, Bacardi, Dasani, OLN Network
Sr. Art Director
MCCANN-ERICKSON
Clients: Martini, Bacardi, Pfizer, OLN Network, Dasani.
Design Director
MCCANN-AMSTER YARD
Clients: Martini, Bacardi, Nestea, Nescafe, Bravo TV, Stella Artois, Dewars, WUSA.
Education
B.A. Communication Graphics
Pratt Institute
Acknowledgements
U&LC MAGAZINE, Summer 1994
“Type With Attitude,” critique on current state of design with a profile of my typographic work.
AD AGE / CREATIVITY, Spring 1991
“Art Neuro Nouveau,” article on my design work.
Poetry
"XoeteoX: the infinite word object"
2018, Wave Books
"Ameriscopia"
2014, University of Arizona Press
"Yes Thing No Thing"
2010, Roof Books
"In The Function Of External Circumstances"
2009, Nightboat Books